12th March 2020
Does more traffic equal more sales?
Busting wide open a common misconception.
5th March 2020
YouTube Ads as part of your ecommerce strategy
It’s the second biggest search engine in the world.
27th February 2020
The future of online ads is automated: Google Smart Shopping
Google’s machine learning + your data = revenue.
13th January 2020
PPC isn’t like prison; why competitor bidding should never be Plan A
Just don’t.
8th January 2020
Dynamic remarketing for ecommerce
They’re following you everywhere! But they work…
17th December 2019
Online shopping behaviour: the confessions of a 19 year old shopper
For today’s millennial, Klarna, Free P&P, and a WhatsApp group are a must.
29th November 2019
Thinking about Black Friday…
You haven’t been camping overnight outside of ASDA for 20% off a TV, have you?
22nd November 2019
When 623 negative keywords wasn’t enough
A cautionary tale when it comes to negative keyword matching.
21st August 2019
Is your agency running Google Ads like a 1980s MOT?
Just like Google Ads, it seems complicated, but it needn’t be.
28th January 2019
OptOut
Sometimes, you just gotta say no.
10th January 2019
The video advertising revolution
YouTube Ads, even in 2019 are still criminally underdone.
9th July 2018
AI & Google Ads
You can’t stop the rise of AI in digital marketing, so embrace it.
